Without quite the same rage levels, I recall being irritated by British Telecom in the early 2000s, when they used a CGI ET to promote “phoning home” in a commercial. Spielberg must have allowed this so it’s on him, but I doubt he’d have been happy if he overheard what I overheard in a supermarket shortly afterwards, when young girl browsed the DVDs and showed her mother a copy of E.T. The Extra-Terrestrial, saying “Look, Mum! They made a film of the TV advert!”